InBootcampbyRob Hough·Apr 26, 2025Great design happens asynchronouslyWe imagine great design emerging from rooms filled with people and sticky notes. But is this actually true?
InPrototyprbyRob Hough·Feb 4, 2021Designing at a Startup vs Designing at a Big CompanyMost of my career I’ve worked for startups or small agencies. I wanted to take the leap to a bigger company, so decided to go work at a…
InPrototyprbyRob Hough·Nov 18, 2020Stop Estimating Your Design WorkHuman beings are terrible at guessing. Our ability to estimate is awful because we’re biased creatures. Our inclinations and opinions are…A response icon1A response icon1
Rob Hough·Mar 4, 2020Stop designing pages. Start doing this instead.Reading technology has come a long way. A few thousand years ago, the first books were comprised of clay slab tablets, which were replaced…
Rob Hough·Feb 20, 2020The old agency model is dead.Businesses are getting higher and higher customer demands. Doesn’t matter what industry you’re in, you’re competing against the likes of…
Rob Hough·Nov 27, 2019Venture Capital for the PeopleThis week, 163 leading academics and economists including Thomas Pikkety wrote a letter to Financial Times to support Labours radical…
Rob Hough·Oct 30, 2019The Scientific Method for BusinessDone well, Design can be a scientific method for making better decisions, faster.
Rob Hough·Aug 29, 2019Why do we hate taxes so much?An argument why taxes shouldn’t be an assault on your liberty, but a willing social responsibility to build a better future.
Rob Hough·Jul 30, 2019We don’t need false optimism, we need radically new ideas.As quickly as he bumbled into Downing Street, Alexander Boris de Pfeffel Johnson™ was talking about ‘optimism’ and ‘a can do attitude’. It…
Rob Hough·Jul 9, 2019Workplaces should be a democracy, not a dictatorship.‘The history of human growth and development is at the same time the history of the terrible struggle of every new idea heralding the…
